Contemporary issues in strategic management 1st Edition by Paul Phillips,Luiz Moutinho – Ebook PDF Instant Download/Delivery:9781317380320,1317380320
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ISBN 10:1317380320
ISBN 13:9781317380320
Author:Paul Phillips,Luiz Moutinho
Traditional narratives on strategic management no longer fulfil the needs of students, practitioners, consultants and business owners operating within contemporary society. This textbook provides a differentiated approach to the topic, highlighting the dichotomy between theory and practice, and guiding readers towards an understanding of the future of strategic management. Moving beyond the short-sighted goal of profit maximization, Contemporary Issues in Strategic Management shines a light on measures that really matter, such as value. A wealth of global examples provide an illustration of competitive advantage from market-based and state-based perspectives, giving an insight into the activities that lead to the formation of successful and unsuccessful strategies. Written by two distinguished scholars in the field, this global textbook is essential reading for postgraduate students of strategic management worldwide.
Contemporary issues in strategic management 1st Table of contents:
1 Introduction
1.1 Learning Objectives
1.2 Introduction
1.3 Evolution of Business Strategy Theory
1.4 Strategic Planning
1.5 New Thrusts in Strategic Management
1.6 Organisational Success
1.7 Overview of Textbook
1.8 End of Chapter Self-Reflection Questions
References
Part 1 Strategic Management Primer
2 Strategy
2.1 Learning Objectives
2.2 Introduction
2.3 Strategy Terminology
2.4 Vision, Mission And Objectives
2.5 Perspectives of Strategy
2.6 Strategy Consulting
2.7 Chapter Summary
2.8 End of Chapter Self-Reflection Questions
References
3 Strategic Analysis
3.1 Learning Objectives
3.2 Introduction
3.3 Strategy
3.4 External Environment
3.5 Internal Analysis
3.6 How to Compete
3.7 Chapter Summary
3.8 End of Chapter Self-Reflection Questions
References
4 Case Study Analysis
4.1 Learning Objectives
4.2 Introduction
4.3 Format for Case Study Analysis
4.4 Chapter Summary
4.5 End of Chapter Self-Reflection Questions
4.6 Case Study
References
Part 2 Globalisation
5 Creating The Global Organisation
5.1 Learning Objectives
5.2 Introduction
5.3 Globalisation
5.4 Analysing Nations’ Competitiveness And Mnes
5.5 Chapter Summary
5.6 End of Chapter Self-Reflection Questions
References
6 Creating Value in a Global Context
6.1 Learning Objectives
6.2 Introduction
6.3 Key Academic Theory
6.4 New Models for Innovation
6.5 What Is Value-Based Management?
6.6 Marketing Metamorphosis
6.7 The Secret of Meaningful Marketing
6.8 Chapter Summary
6.9 End of Chapter Self-Reflection Questions
References
7 Emerging Economies
7.1 Learning Objectives
7.2 Introduction
7.3 a Changing World
7.4 The Structure of Traditional Businesses in Emerging Economies
7.5 Emerging Market Multinational Corporations (Emncs)
7.6 Chapter Summary
7.7 End of Chapter Self-Reflection Questions
References
Part 3 Contemporary Themes
8 Strategic Agility And Design
8.1 Learning Objectives
8.2 Introduction
8.3 Key Academic Theory
8.4 The Problem With Strategy – Strategy As a Wicked Problem
8.5 Defining The Corporate
8.6 What Is Agility?
8.7 The Lost Art of Organisational Design
8.8 Ways to Empower The Organisation
8.9 It Is Time to Move Away From The Traditional Human Resource Department
8.10 Betapreneurship Means Seeing Failure As a Learning Curve
8.11 Meaningful Management
8.12 Chapter Summary
8.13 End of Chapter Self-Reflection Questions
References
9 Business Ethics
9.1 Learning Objectives
9.2 Introduction
9.3 Ethical Behaviour
9.4 Trends in Ethics
9.5 Ethics in Decision-Making (Eidm)
9.6 Chapter Summary
9.7 End of Chapter Self-Reflection Questions
References
10 Digital Strategy
10.1 Learning Objectives
10.2 Introduction
10.3 E-Business Strategy Reflection
10.4 Organisational Flexibility
10.5 Social Media
10.6 Internet of Things
10.7 Chapter Review
10.8 End of Chapter Self-Reflection Questions
References
11 Small and Medium-Sized Enterprises
11.1 Learning Objectives
11.2 Introduction
11.3 Factors That Influence Strategy in Smes
11.4 What is Strategy Anyway?
11.5 What Role Do People Play?
11.6 The Contribution of Smes to Economic Activity
11.7 Chapter Summary
11.8 End of Chapter Self-Reflection Questions
Notes
References
12 Strategic Performance Measurement
12.1 Learning Objectives
12.2 Introduction
12.3 Performance Blind Spots
12.4 Performance Measurement Systems
12.5 Strategic Performance Measurement Systems Approaches
12.6 Application of The Balanced Scorecard
12.7 Marketing Performance
12.8 Performance Measurement in The Public Sector
12.9 Chapter Summary
12.10 End of Chapter Self-Reflection Questions
References
Part 4 Radical/Futures Themes
13 Strategic Thinking
13.1 Learning Objectives
13.2 Introduction
13.3 Key Academic Theory
13.4 a Reverse Innovation
13.5 Deglobalisation Redraws The Investment Map
13.6 The Problem of Business Ecosystems
13.7 Why a Business System?
13.8 Strategic Thinking
13.9 What is Fair Value?
13.10 Chapter Summary
13.11 End of Chapter Self-Reflection Questions
References
14 The Future of The Future
14.1 Learning Objectives
14.2 Introduction
14.3 Key Academic Theory
14.4 Strategic Thinking
14.5 Why The Paradigm Shift is So Difficult in Management
14.6 The Role of Networks in Organisational Change
14.7 Shifting to a Matrix Structure From Brain- and Region-Centric Structures
14.8 Combining Dispersed Personnel Into a Single Function
14.9 The Age of The Multi-Sided Business Tool
14.10 Innovating From The Bottom of The Pyramid
14.11 What is a Multi-Sided Platform?
14.12 Business Colonies Defined
14.13 Management Dilemmas
14.14 Participatory Change, Participatory Economy
14.15 Chapter Summary
14.16 End of Chapter Self-Reflection Questions
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