Cultural and Tourism Innovation in the Digital Era Sixth International IACuDiT Conference Athens 2019 1st edition Vicky Katsoni 3030363422 9783030363420

Cultural and Tourism Innovation in the Digital Era Sixth International IACuDiT Conference Athens 2019 1st edition Vicky Katsoni – Ebook Instant Download/Delivery ISBN(s): 3030363422, 9783030363420

Product details:

• ISBN 10: 3030363422
• ISBN 13: 9783030363420
• Author: Vicky

This book explores a wide range of emerging cultural, heritage, and other tourism issues that will shape the future of hospitality and tourism research and practice in the digital and innovation era. It offers stimulating new perspectives in the fields of tourism, travel, hospitality, culture and heritage, leisure, and sports within the context of a knowledge society and smart economy. A central theme is the need to adopt a more holistic approach to tourism development that is aligned with principles of sustainability; at the same time, the book critically reassesses the common emphasis on innovation as a tool for growth-led and market-oriented development. In turn, fresh approaches to innovation practices underpinned by ethics and sustainability are encouraged, and opportunities for the exploration of new research avenues and projects on innovation in tourism are highlighted. Based on the proceedings of the Sixth International Conference of the International Association of Cultural and Digital Tourism (IACuDiT) and edited in collaboration with IACuDiT, the book will appeal to a broad readership encompassing academia, industry, government, and other organizations.

Table of contents:

Part I. Cultural Tourism

Revisiting Authenticity in the Age of the Digital Transformation of Cultural Tourism

Heritage Information System to Promote Cultural Tourism and the Use of Digital Mapping in Primary and Secondary Schools

Cultural Tourism Policies and Digital Transition of Ancient Village Heritage Conservation in China

Storytelling as a Value Co-creation Instrument for Matera European Capital of Culture 2019

Exploring “Sense of Community” in the Festival Tourism Experience: Review of the Relative Literature

The Impact of European Capital of Culture on Tourism and Local Involvement: Matera 2019 Case Study

Small Towns, Cultural Heritage, … Good and Evil Queens

Exploring the Essence of Gastronomic Tourism and Its Distribution Channels in Greece

Olympic Gigantism and the Multifaceted Concept of Sports Venues

The Impact of Cultural Routes on Traditional Settlements: The Case of Greece

Part II. Digital Innovation

Data Analysis from the Printed to Digital Advertising of Hotels and Travel Agencies in Greece of the Twenty-First Century

Sharing Tourism and Its Impact on Hospitality Management in Essaouira: Analysis of the Evolution of Booking.com and Airbnb

Could the Adoption of Quick Response (QR) Code in Lectures Enhance University Students’ Satisfaction? A Case Study of Hospitality and Tourism Programs in Macau

Data Analysis Evaluation of Web Technologies Enhancing Communication in Tourism Industry: Case Study in Kefalonia Island

Social Media Marketing in Hospitality Industry of Crete

Enhancing the Usability of European Digital Cultural Library Using Web Architectures and Deep Learning

Historical Advertisements of Hotels, Tour Agencies and Involved Services of Tourism Industry in Greece: A Data Mining Analysis via Image Processing

The Integration of Technology into the Sport Tourism Experience: From Real Competition to Surreal Experiences

Is the Museum Going Digital? Experiences from the Websites of Greek Museums

About on Organizational Impact on the Adoption of New Technologies in Tourism

Current Trends in Air Services Distribution Channel Strategy: Evolution Through Digital Transformation

The Sharing Economy Phenomenon: Challenges and Legislation

GoFit Erasmus Project: A Transdisciplinary Approach for Exercise, Health and Tourism

Evaluating Quality in Tourism Destination Websites of Peloponnese

Part III. Destinations

Cultural and Tourist Components in Mathematical Model of High-Speed Passenger Main-Line on the South of Russia

Tourism Mapping Based on Sub Destination and Special Events

Investigating the Key Factors Influencing the International Tourists’ Decision-Making on Choosing a Destination

Porto as a Literary Touristic Destination Based on Camilo Castelo Branco’s Literary Work

Shopping Tourism: Comparative Analysis of the Cities of Oporto and Lisbon as Shopping Destinations

Networking of Small Tourist Destinations: Evidence from Russia

Semiotic Analysis of the Greek Tourism Organization’s Spot “Greece: A 365-Day Destination”

Spectators’ Satisfaction of a Small-Scale Sport Event and Intention to Re-visit the Sport Event’s Destination

Using Cultural Elements for a Successful City Branding: The Case Study of Hydra Island

The Contribution of Alternative Forms of Tourism in Sustainable Tourism Development: The Case of the Island of Kalymnos

Importance of Tourism Equinox for Sustainable City Tourism

Greece as a Dreamy Destination Through the Creation of e-Branded Content: The Case of the Greek National Tourism Organization

Tourism Objectives in the Czech Republic and Slovakia Facing European Competition in the Digital Era

Olympic Facilities and Authoritarian Regimes: A Case Study of Sochi 2014

Focusing on Resort Sport Tourism Development: The Case of Costa Navarino

Part IV. Business Performance

How Do New Ventures Operating in Tourism Industry Relate to Their Financial Goals?

Organizational Culture and Business Performance in Tourism and Hospitality Industry: The Case of a Luxury Tourist Resort

Weighting the ReSCulture Questionnaire: The Impact of Rewards Systems in Hotels’ Cultural Change Processes

Internal Marketing in Tourism: The Case of Human Resource Empowerment on Greek Hotels

Optimization of the Working Time System in the Company

Cash Holding Determinants in the Greek Hotel Industry: SMEs Versus Large Firms

Tourists Satisfaction with All-Inclusive Packages: The Moderating Impact of Income and Family Size

Exploring E-CRM Implementation in Sport Tourism Hotels in Peloponnese

Price Versus Service Assessment in Glamping

The Human Resource Training and Development of Employees Working on Luxurious Hotels in Greece

The Innovative Geoinformatics Public Health Utilities for Sustainable Ecological Tourism Facilities

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