Designing Type 2nd Edition by Karen Cheng ISBN 0300259530 9780300259537

Designing Type 2nd Edition by Karen Cheng – Ebook PDF Instant Download/Delivery: 0300259530, 9780300259537
Full download Designing Type 2nd Edition after payment

Product details:

ISBN 10: 0300259530 
ISBN 13: 9780300259537
Author: Karen Cheng

In this invaluable book, Karen Cheng explains the processes behind creating and designing type, one of the most important tools of graphic design. She addresses issues of structure, optical compensation, and legibility, with special emphasis given to the often-overlooked relationships between letters and shapes in font design. In this second edition, students and professional graphic designers alike will benefit from an expanded discussion of the creative practice of designing type—what designers need to consider, their rationale, and issues of accessibility—in the context of contemporary processes for the digital age. Illustrated with more than 400 diagrams that demonstrate visual principles and letter construction, ranging from informal progress sketches to final type designs and diagrams, this essential guide analyzes a wide range of classic and modern typefaces, including those from many premier type foundries. Cheng’s text covers the history of type, the primary systems of typeface classification, the parts of a letter, and the effects of new technology on design methodology, among many other key topics.

Designing Type 2nd Table of contents:

1 DESIGN PROCESS
Motivations
Type Design Briefs
Drawing Letters
Constructing Letters
Case Study 1: Reviving Romane
Case Study 2: Workroom Sans
2 VARIABLES IN TYPE DESIGN
Type Terminology
Axis and Stress
Serifs and Terminals
Sans Serif Stroke Endings
x-height
Aperture
Weight
Stem and Bowl Weights
Balancing Shapes
3 SPACING
Spacing Principles
Spacing and Counters
Setting Sidebearings
Testing Spacing
Word Space, Numbers, and Punctuation
Kerning
4 UPPER CASE
Proportions
O
E
F, H, I, L, and T
C
G
S
J
D
B
P and R
Q
V and A
U
X
W
Y
M
N
K
Z
5 LOWER CASE
Lowercase Letters
o and l
d, q, b, and p
e and c
n, h, m, and u
r
s
a
g
i and j
f and t
v, w, and y
k
x and z
6 NUMBERS
Oldstyle and Modern Figures
Numbers 0 and 1
Number 2
Numbers 3 and 5
Number 4
Number 7
Numbers 6 and 9
Number 8
7 PUNCTUATION
The Evolution of Punctuation
Period, Comma, Colon, and Semicolon
Quotation Marks and Apostrophe
Question and Exclamation Marks
Hyphen and En/Em Dashes
Parentheses, Brackets, and Braces
@ Sign
Pound Sign (Hashtag/Octothorpe)
Ampersand
8 DIACRITICAL MARKS
Overview of Diacritical Marks
Acute and Grave
Circumflex
Umlaut and Diaeresis
Tilde
Cedilla
Eszett (Sharp S)
Appendix 1: Typeface Classification
Appendix 2: Type Design Software
Appendix 3: Further Reading
Appendix 4: Typefaces and Foundries

People also search for Designing Type 2nd:

designing type 2nd    
designing type 2nd edition    
design for different figure types    
2 type or 2 types    
type 2 specification

Tags:

Karen Cheng,Designing Type