How We Win A Guide to Nonviolent Direct Action Campaigning George Lakey 161219754X 9781612197548

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Product details:

• ISBN 10: 161219754X
• ISBN 13: 9781612197548
• Author: George Lakey

A lifetime of activist experience from a civil rights legend informs this playbook for building and conducting nonviolent direct action campaigns In an era of massive worldwide protests for racial and economic justice, it is important to remember that marching is only one way to take to the streets. Protest must be supplemented with the sustained direct action campaigns that are crucial to winning major reforms.   Beginning as a trainer in the civil rights movement of the 1960s, George Lakey has spent decades helping direct action tactics flourish and succeed on the front lines of social change. Now, in this timely and down-to-earth guide, he passes the torch to a new generation of activists. Lakey looks to successful campaigns across the world to help us see what has worked, what hasn’t, and why: from choosing the right target to designing a creative campaign; from avoiding burnout within your group to building a movement of movements to achieve real progressive victories.  Drawing on the experiences of a diverse set of ambitious change-makers, How We Win shows us the way to justice, peace, and a sustainable economy. This is what democracy looks like.

Table of contents:

Part I: Getting started

One: Direct action campaigns: Hidden in plain sight

Two: Campaigning in an atmosphere of political polarization and volatility

Three: Using campaigns to play offense

Four: Tackling oppression to free up our power: A dialogue with Daniel Hunter

Part II: Designing your campaign

Five: Choosing the campaign’s focus

Six: Inventing a new campaign

Seven: Analyzing the target and power dynamics

Eight: Strategy tools for getting from here to there

Nine: Cultivating allies and winning over neutrals

Part III: The initial action phase

Ten: Assembling the team to organize actions: A dialogue with Ryan Leitner

Eleven: The launch

Twelve: Action logic and the wonderful world of tactics: A dialogue with Daniel Hunter

Thirteen: Empowerment through action roles, affinity groups, and participant guidelines

Part IV: Going for it

Fourteen: Growing leadership for a growing campaign: A dialogue with Eileen Flanagan

Fifteen: Direct education for direct action

Sixteen: Meeting attacks on your campaign

Seventeen: Diversity of tactics and property destruction

Part V: How campaigns change the world

Eighteen: Taking steps toward unity

Nineteen: How campaigns become a strong movement

Twenty: Using a vision to create a movement of movements

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