Information Technology for Management Driving Digital Transformation to Increase Local and Global Performance Growth and Sustainability 12th Edition by Efraim Turban, Carol Pollard, Gregory Wood ISBN 9781119702900 1119702909

Information Technology for Management Driving Digital Transformation to Increase Local and Global Performance Growth and Sustainability 12th Edition by Efraim Turban, Carol Pollard, Gregory Wood- Ebook PDF Instant Download/Delivery: 9781119702900, 1119702909 

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Product details:

ISBN 10:  1119702909 

ISBN 13: 9781119702900

Author:  Efraim Turban, Carol Pollard, Gregory Wood

Information Technology for Management, 12 Edition provides students with a comprehensive understanding of the latest technological developments in IT and the critical drivers of business performance, growth, and sustainability. Integrating feedback from IT managers and practitioners from top-level organizations worldwide, the newest edition of this well-regarded textbook features thoroughly revised content throughout to present students with a realistic, up-to-date view of IT management in the current business environment.

The text offers a flexible, student-friendly presentation of the material through a pedagogy that is designed to help students with different learning styles easily comprehend and retain information. This blended learning approach combines visual, textual, and interactive content―featuring numerous real-world case studies of how businesses use IT to increase efficiency and productivity, strengthen collaboration and communication, and maximize their competitive advantage. Students learn how IT is leveraged to reshape enterprises, engage and retain customers, optimize systems and processes, manage business relationships and projects, and more.

Table of contents: 

1. Digital Transformation Disrupts Companies, Competition, and Careers Locally and Globally

2. Information Systems, IT Infrastructure, and the Cloud

3. Data Management, Data Warehouses, and Data Governance

4. Networks, the Internet of Things (IoT), and Edge Computing

5. Data Privacy and Cyber Security

6. Business Intelligence, Data Science, and Data Analytics

7. Social Media and Semantic Web Technology

8. Omnichannel Retailing, E-commerce, and Mobile Commerce Technology

9. Functional Business Systems

10. Enterprise Systems

11. Artificial Intelligence, Robotics, and Quantum Computing Technology

12. IT Strategy, Sourcing, and Strategic Technology Trends

   13. Systems Development, IT Service Management and Project,           Program and Portfolio Management 

   14. IT Ethics and Local and Global Sustainability

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Tags: Efraim Turban, Carol Pollard, Gregory Wood, Information Technology, Management, Driving Digital Transformation, Local, Global Performance, Growth, Sustainability