Lean Impact How to Innovate for Radically Greater Social Good 1st Edition by Ann Mei Chang ISBN 9781119506645 1119506646
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ISBN 10: 1119506646
ISBN 13: 9781119506645
Author: Ann Mei Chang
Despite enormous investments of time and money, are we making a dent on the social and environmental challenges of our time? What if we could exponentially increase our impact?
Around the world, a new generation is looking beyond greater profits, for meaningful purpose. But, unlike business, few social interventions have achieved significant impact at scale. Inspired by the modern innovation practices, popularized by bestseller The Lean Startup, that have fueled technology breakthroughs touching every aspect of our lives, Lean Impact turns our attention to a new goal – radically greater social good.
Social change is far more complicated than building a new app. It requires more listening, more care, and more stakeholders. To make a lasting difference, solutions must be embraced by beneficiaries, address root causes, and include an engine that can accelerate growth to reach the scale of the need. Lean Impact offers bold ideas to reach audacious goals through customer insight, rapid experimentation and iteration, and a relentless pursuit of impact.
Ann Mei Chang brings a unique perspective from across sectors, from her years as a tech executive in Silicon Valley to her most recent experience as the Chief Innovation Officer at USAID. She vividly illustrates the book with real stories from interviews with over 200 organizations across the US and around the world.
Whether you are a nonprofit, social enterprise, triple bottom line company, foundation, government agency, philanthropist, impact investor, or simply donate your time and money, Lean Impact is an essential guide to maximizing social impact and scale.
Lean Impact How to Innovate for Radically Greater Social Good 1st Edition Table of contents:
Part I: Inspire
Chapter One: Innovation Is the Path, Impact Is the Destination
DELIVERING RESULTS
LEARNING WHILE LEARNING
THE NEED
BARRIERS TO SOCIAL INNOVATION
PRINCIPLES OF LEAN IMPACT
A NONLINEAR PROCESS
THE GROWING MOVEMENT
Chapter Two: What Is Your Audacious Goal?
THINK BIG
HOCKEY STICK GROWTH
A STRATEGY FOR UNCERTAINTY
YOUR NORTH STAR
ENDS VERSUS MEANS
Chapter Three: Love the Problem, Not Your Solution
BEING PROXIMATE
CONSIDERING THE SYSTEM
WHO IS YOUR CUSTOMER?
DON’T FORGET YOUR OTHER CUSTOMER
PROBLEM DISCOVERY
Chapter Four: Finding the “Big Idea”
INSPIRING SOLUTIONS
PROVEN SOLUTIONS
MISSION FIRST
AGAIN AND AGAIN
Chapter Five: Lessons from The Lean Startup
HARAMBEE’S STORY
1. IDENTIFY ASSUMPTIONS
2. MINIMUM VIABLE PRODUCT (MVP)
3. VALIDATED LEARNING
4. BUILD, MEASURE, AND LEARN
5. PIVOT OR PERSEVERE
LEAN STARTUP FOR SOCIAL GOOD
Part II: Validate
Chapter Six: Start Small, Iterate Fast
LEARNING FROM FAILURE
PRESSURE TO GROW
VALUE, GROWTH, AND IMPACT
STAGING RISK
FASTER ITERATION
COLLECTING DATA
SUCCESS CRITERIA
DIMINISHING RETURNS
Chapter Seven: Value
THE ACCIDENTAL MVP
DESIGNING WITH USERS
DESIGN IN CONTEXT
NUDGE
MVPs FOR VALUE
ENGAGING STAKEHOLDERS
NET PROMOTER SCORE
GAUGING TRACTION
Chapter Eight: Growth
A WAKE‐UP CALL
THE LIMITS OF CHARITY
ENGINES FOR GROWTH
PARTNERSHIP
ACCELERATE
Chapter Nine: Impact
DOES IT WORK?
THEORY OF CHANGE
BREAKING IT DOWN
TIERED VALIDATION
WHAT MATTERS?
RELENTLESS PURSUIT
RANDOMIZED CONTROL TRIALS
RESPONSIBLE IMPACT
TAKING IT FORWARD
Part III: Transform
Chapter Ten: Systems Change
A VISION FOR CHANGE
COMING TOGETHER
GOING OUT OF BUSINESS
TOWARDS REAL SOLUTIONS
Chapter Eleven: Financing Innovation
CHALLENGES FOR INNOVATION
STAYING ON MISSION
INNOVATION WINDOWS
FLEXIBLE SOURCES
FINANCING ROUNDS
HYBRID STRUCTURES
Chapter Twelve: A Message to Funders
A NEW RELATIONSHIP
UNRESTRICTED FUNDING
TIERED FUNDING
PAY FOR OUTCOMES
BLENDED FINANCE
DONOR COLLABORATION
A CALL TO ACTION
Chapter Thirteen: Making It Stick
CULTURAL BARRIERS TO INNOVATION
CULTURAL TRANSFORMATION
A WORD ON FAILURE
Chapter Fourteen: A World of Impact
TRIPLE BOTTOM LINE
IMPACT INVESTING
CLOSING THE HYBRID FINANCE GAP
NEW ENTITIES
SMARTER GIVING
IN CONCLUSION
Disclosures
Acknowledgments
About the Author
Index
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