Luxury Fashion Retail Management 1st Edition by Tsan Ming Choi, Bin Shen ISBN 9811029741 9789811029769

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ISBN 10: 9811029741 
ISBN 13: 9789811029769
Author: Tsan Ming Choi, Bin Shen

Using various research methodologies, such as reviews, case studies, analytical modeling and empirical studies, this book investigates luxury fashion retail management and provides relevant insights, which are beneficial to both industrialists and academics. Readers gain an understanding of luxury fashion retailing, including proper operations and strategic management, which now are the most crucial items on the luxury fashion industry’s senior management agenda.

Luxury Fashion Retail Management 1st Table of contents:

Part I: Seventeenth and Eighteenth Centuries: Baroque, Regency, Rococo, Neoclassicism, William and Mary, Queen Anne, Georgian
1 Adam Brothers: John; Robert; James; William
2 Boffrand, Germain
3 Boulle, André-Charles
4 Chippendale, Thomas, and Chippendale, Thomas II
5 Cressent, Charles
6 Cuvilliés, François de, the Elder and Cuvilliés, François de, the Younger
7 Gibbons, Grinling
8 Girardon, François
9 Hepplewhite, George
10 Hitchcock, Lambert
11 Hope, Thomas
12 Jacob, Georges (father); Jacob, Georges II (son); Desmalter, Jacob (François-Honoré-Georges Jacob-Desmalter) (son and brother)
13 Kent, William
14 Langley, Batty
15 Le Brun, Charles
16 McIntire, Samuel
17 Martin Brothers: Etienne-Simon; Julien; Robert; Guillaume
18 Meissonnier, Juste-Aurèle
19 Riesener, Jean-Henri
20 Röntgen, Abraham and David
21 Sheraton, Thomas
22 Soane, Sir John
23 Vredeman de Vries, Hans
24 Walpole, Horace
Part II: Nineteenth Century: Neoclassicism, Gothic Revival, Romanesque Revival, Greek Revival, Egyptian Revival, Victorian, Arts and Crafts, Art Nouveau
25 Ashbee, Charles Robert
26 Beardsley, Aubrey
27 Belter, John Henry
28 Codman, Ogden
29 Day, Thomas
30 Dresser, Christopher
31 Eastlake, Charles L., the Elder and Eastlake, Charles L., the Younger
32 Godwin, Edward William
33 Guimard, Hector-Germain
34 Herter Brothers: Christian Herter; Gustave Herter
35 Horta, Victor
36 Jones, Owen
37 Mackmurdo, Arthur Heygate
38 Majorelle, Louis
39 Morris, William and Morris, May
40 Percier, Charles and Fontaine, Pierre François Léonard
41 Phyfe, Duncan
42 Pugin, Augustus Welby Northmore
43 Ruskin, John
44 Stickley, Gustav
45 Thonet, Michael
46 Tiffany, Louis Comfort
47 Voysey, Charles Francis Annesley
48 Webb, Philip Speakman
49 Wheeler, Candace
50 Whistler, James Abbott McNeill
Part III: Twentieth Century to World War II: Prairie Style, Vienna Secession, Modernism, Art Deco, Edwardian, the Great Lady Decorators, the Gentlemen Decorators
51 Aalto, Alvar and Aalto, Aino
52 Albers, Anni and Albers, Josef
53 Bonet, Antonio
54 Brandt, Marianne
55 Breuer, Marcel Lajos
56 Coates, Wells
57 Colefax, Sibyl
58 Cumming, Rose
59 Elkins, Frances
60 Fortuny, Mariano
61 Fowler, John
62 Frank, Jean-Michel
63 Frankl, Paul T.
64 Gray, Eileen
65 Griffin, Marion Mahoney
66 Hadley, Albert
67 Hoffmann, Josef
68 Jacobsen, Arne
69 Joel, Betty
70 Juhl, Finn
71 Kenmochi, Isamu
72 Lancaster, Nancy
73 László, Paul
74 Loos, Adolf
75 McClelland, Nancy
76 McCobb, Paul
77 Mackintosh, Charles Rennie and Macdonald, Margaret
78 Mare, André
79 Matta, Roberto Sebastian and Matta-Clark, Gordon
80 Maugham, Syrie
81 Mewès, Charles and Davis, Arthur
82 Mizner, Addison
83 Morgan, Julia
84 Moser, Koloman
85 Muthesius, Eckart
86 Nakashima, George
87 Noguchi, Isamu
88 Olbrich, Joseph Maria
89 Perriand, Charlotte; Le Corbusier (pseudonym of Charles-Edouard Jeanneret); Jeanneret, Pierre
90 Plečnik, Jože
91 Raymond, Antonin
92 Reich, Lilly and Mies van der Rohe, Ludwig
93 Rietveld, Gerrit
94 Risom, Jens
95 Robsjohn-Gibbings, Terence Harold
96 Rohde, Gilbert
97 Ruhlmann, Emile-Jacques
98 Russell, Sir (Sydney) Gordon
99 Saarinen, Eero; Saarinen, Eliel; Saarinen, Loja; Swanson, Pipsan Saarinen
100 Schütte-Lihotzky, Grete
101 Süe, Marie Louis
102 Summers, Gerald Marcus
103 Truex, Van Day
104 Urban, Joseph
105 van de Velde, Henry
106 Veysseyre, Paul
107 Wagner, Otto
108 Weber, Kem (born Karl Emanuel Martin Weber)
109 Wegner, Hans
110 Wilson, Elsie Cobb
111 de Wolfe, Elsie
112 Wood, Ruby Ross
113 Wormley, Edward
114 Wright, Frank Lloyd
Part IV: Twentieth Century After World War II: Post-War Modernism, Decorators, 1960s, 1970s, Large Corporate Design Firms, Postmodernism
115 Aarnio, Eero
116 Abercrombie, Stanley
117 Alaton, Kalef
118 Allen, Davis
119 Aulenti, Gae
120 Balashova, Galina
121 Baldwin, William
122 Bardi, Lina Bo
123 Barry, Barbara
124 Bawa, Geoffrey
125 Bel Geddes, Norman
126 Bellini, Mario
127 Bennett, Ward
128 Bertoia, Harry
129 Brown, Eleanor McMillen
130 Buatta, Mario
131 Casson, Hugh
132 Castaing, Madeleine
133 Clodagh
134 Coates, Nigel
135 Colombo, Joe
136 Conran, Sir Terence
137 Conway, Patricia
138 D’Arcy White, Barbara
139 Day, Robin and Day, Lucienne
140 Demetrios, Eames
141 Deskey, Donald
142 Dixon, Tom
143 Donghia, Angelo
144 Draper, Dorothy
145 Dubreuil, André
146 Duquette, Tony
147 D’Urso, Joseph
148 Eames, Charles and Eames, Ray Kaiser
149 Ertegun, Mica
150 Fornasetti, Piero
151 Frankfurt, Suzie
152 Gensler Jr., M. Arthur
153 Girard, Alexander
154 Graves, Michael
155 Haines, William
156 Hampton, Mark and Hampton, Alexa
157 Harris, Harwell Hamilton
158 Hicks, David Nightingale and Hicks, Ashley
159 HOK
160 Hopkins, Michael
161 Inchbald, Michael John Chantrey
162 Jacobsen, Hugh Newell and Jacobsen, Simon
163 Johnson, Philip
164 Kagan, Vladimir
165 Kahane, Melanie
166 Keller, Dale and Keller, Patricia
167 Kerbis, Gertrude
168 Khanh, Quasar
169 Kjærholm, Poul
170 Kleinschmidt, Robert
171 Knoll, Florence Bassett and Knoll, Hans
172 Kroll, Boris
173 Lapidus, Morris
174 Larsen, Jack Lenor
175 Leff, Naomi
176 LeMaire, Eleanor
177 Lewis, Neville
178 Lissoni, Piero
179 Loewy, Raymond
180 Marckwald, Dorothy
181 Marimekko: Ratia, Armi
182 Metzger, Robert
183 Mollino, Carlo
184 Mourgue, Olivier
185 Nelson, George
186 Nwoko, Demas
187 Panton, Verner
188 Parish, Sister
189 Paulin, Pierre
190 Pesce, Gaetano
191 Platner, Warren
192 Plesner, Ulrik, Plesner, Daniela, and Plesner, Maya
193 Ponti, Giò
194 Porset, Clara
195 Praz, Mario
196 Pulgram, William
197 Putman, Andrée
198 Race, Ernest
199 Scarpa, Carlo
200 Scott Brown, Denise and Venturi, Robert
201 de Silva, Minette
202 Sottsass, Ettore
203 Starck, Philippe
204 Stern, Robert A.M.
205 Taylor, Michael
206 Thompson, Jim
207 Toyoguchi, Katsuhei (Kappei)
208 Varney, Carlton
209 Wabbes, Jules
210 Walsh, Margo Grant
211 Yanagi, Sori
Part V: Twenty-First Century: Deconstruction, Late Twentieth Century, Twenty-First Century
212 Adjaye, David
213 Andric, Nada
214 Arad, Ron
215 Arquitectonica: Hope Spear, Laurinda and Fort Brescia, Bernardo
216 Ban, Shigeru
217 Barba, Javier
218 Barkow Leibinger: Barkow, Frank and Leibinger, Regine
219 Barnes, Jhane
220 Bouroullec, Ronan and Bouroullec, Erwan
221 Bunnag, Duangrit
222 Caan, Shashi
223 Campana, Fernando and Campana, Humberto
224 Casson Mann: Casson, Dinah and Mann, Roger
225 Chipperfield, David
226 Cho, Minsuk
227 Cobonpue, Kenneth
228 Dalziel, David
229 Department of ARCHITECTURE Co., Ltd.: Luphaiboon, Amata and Teparkum,Twitee Vajrabhaya
230 Diaz-Azcuy, Orlando
231 Diller Scofidio + Renfro: Diller, Elizabeth; Scofidio, Ricardo; Renfro, Charles; Gilmartin, Benjamin
232 Dorner, Marie-Christine
233 Duret, Younes
234 Durst, Cheryl
235 Easton, David
236 Faza, Moayed
237 FHAMS: Fukumoto, Yuki
238 Foster, Norman
239 Fraser, Callum
240 Fujimoto, Sou
241 Gehry, Frank
242 Gerner, Kronick + Valcarcel Architects: Gerner, Randolph; Kronick, Richard; Valcarel, Miguel
243 Gluckman, Richard
244 Hadid, Zaha
245 Hashimoto, Yukio
246 Heatherwick, Thomas
247 Hoppen, Kelly
248 Hunt, Holly
249 Hwang, Doojin
250 Ito, Toyo
251 Jason Bruges Studio
252 Jiricna, Eva
253 Jongerius, Hella
254 Joop, Jette
255 Kay, Sarah
256 Kelly, Ben
257 Khoury, Bernard
258 Kuma, Kengo
259 Lai, Jimenez
260 Lamb, Max
261 Lanzavecchia + Wai: Lanzavecchia, Francesca and Wai, Hunn
262 Lewis, Sally Sirkin
263 Liaigre, Christian
264 Lim, Kevin
265 Lim, William
266 Longhi, Luis
267 LTL Architects: Lewis, David J.; Lewis, Paul; Tsurumaki, Marc
268 McCurry, Margaret
269 Maddox, Eva
270 Marino, Peter
271 Mariscal, Javier
272 Mayne, Thomas
273 Meier, Richard
274 Molyneux, Juan Pablo
275 Montoya, Juan
276 Moore, Ian
277 Newson, Marc
278 Ninivaggi, Krista
279 Noriega-Ortiz, Benjamin
280 Nouvel, Jean
281 O’Brien, Thomas
282 Ora Ïto
283 Parente, Rodolphe
284 Pawson, John
285 Pomeroy, Jason
286 Rashid, Karim
287 Rockwell, David
288 Rottet, Lauren
289 Sanders, Joel
290 Silva, Nini Andrade
291 Szenasy, Susan
292 Thun, Matteo
293 Tsao and McKown: Tsao, Calvin and McKown, Zack
294 Urquiola, Patricia
295 Viñas, Ghislaine
296 Wearstler, Kelly
297 Weinfeld, Isay
298 Williams, Bunny
299 Wolf, Vicente
300 zlgdesign: Zeidler, Suzanne and Lim, Huat1 Luxury Fashion Retail Management: An Introduction
Abstract
1.1 Introduction
1.2 Consumer Behaviors and Branding Strategies
1.3 Operations Management
1.4 Social Media and E-Platform
1.5 Concluding Remarks
References
2 Evolution of Luxury Fashion Brands
Abstract
2.1 Introduction and Related Literature
2.2 Case Studies of Luxury Fashion Brand Evolution
2.3 Luxury Fashion Brand Evolution Strategies and Objectives
2.4 Conclusions
References
3 How Does Self-concept and Brand Personality Affect Luxury Consumers’ Purchasing Decisions?
Abstract
3.1 Introduction
3.2 Routemap: The Self-concept and Brand Personality Within the Marketing Psychology Framework
3.3 The State of the Art in the Self-concept and Brand Personality
3.3.1 Self-concept
3.3.2 Self-esteem
3.3.3 Self-congruity
3.3.4 Brand Personality
3.4 Luxury Brands
3.5 Towards the Future of Luxury Consumption—Outcomes of Brand Personality
3.5.1 Brand Likeability
3.5.2 Anti-brand Action
3.6 Practicing Marketing: Cases Using the Self-concept and Brand Personality
3.6.1 ELuxury Store—Net-A-Porter
3.6.2 Luxury Brand—Burberry
3.6.3 Luxury and Healthy Diet—Innocent Drink
3.7 Conclusion
3.7.1 Further Investigation
References
4 The Evolution of Luxury Fashion Retailing in China
Abstract
4.1 Introduction
4.2 The Importance of China in the Internationalisation Strategies of Luxury Fashion Retailers
4.3 Rapid Maturation of Chinese Consumers’ Tastes for Luxury Goods
4.4 Changing Distribution Methods for Luxury Fashion Retailers in China
4.5 The Importance of Flagship Stores in First and Second Tier Cities
4.6 Adaptation of Luxury Marketing Communications in China
4.7 Conclusion
References
Quantitative Research
5 Consumer’s Willingness to Pay More for Luxury Fashion Apparel Made in Sweatshops
Abstract
5.1 Introduction
5.1.1 Justification of Study
5.2 Relevant Literature and Hypotheses Development
5.2.1 Ethical Luxury Fashion Apparel
5.2.2 Attitudes Towards Luxury Branded Apparel not Made in Sweatshops
5.2.3 Integrity
5.2.4 Self-efficacy
5.2.5 Status Consumption
5.2.6 Purchase Intention
5.2.7 Willingness to Pay More for Luxury Branded Apparel not Made in Sweatshops
5.3 Methodology
5.3.1 Measures
5.4 Results and Analysis
5.4.1 Samples
5.4.2 Structural Equation Modelling—Model Fit
5.4.3 Hypotheses Testing
5.5 Discussion and Implications
5.6 Concluding Comments
References
6 Exploring the Personality of Luxury Fashion Brands: Evidence from Young US Consumers
Abstract
6.1 Introduction
6.2 Literature Review
6.2.1 Brand Personality in Brand Management
6.2.2 Measurement and Dimensions of Brand Personality
6.2.3 Global Luxury Fashion Brands
6.3 Research Design and Methodology
6.3.1 Selection of Brand Personality Attributes
6.3.2 Sample and Procedure
6.4 Data Analysis and Results
6.4.1 Exploratory Factor Analysis (EFA)
6.4.2 Confirmatory Factor Analysis (CFA)
6.5 Discussion and Implications
6.6 Limitations and Future Research
References
7 Analytical Modeling Research for Luxury Fashion Products: Optimal Timing of Brand Extension in a S
Abstract
7.1 Introduction
7.2 The Case Where Each Customer Gets Wealthier Over Time
7.2.1 Formulation of the Basic Model
7.2.2 Formulation of the Objective Function
7.2.3 Optimal Timing of the Extending Its Brand to a New Market
7.3 The Case Where Number of Customers Increases Over Time
7.3.1 Formulation of the Basic Model
7.3.2 Formulation of the Objective Function
7.3.3 Optimal Timing of the Extending Its Brand to a New Market
7.4 Conclusions
8 Using Social Media for Luxury Fashion Management
Abstract
8.1 Online Analysis of Louis Vuitton, Gucci and Burberry
8.1.1 Digital Customer Experience and Strategic Reach
8.1.1.1 Website Experience
8.1.1.2 E-commerce Experience
8.1.1.3 Cross-Channel Experience
8.1.1.4 Customer Engagement Experience
8.1.1.5 E-commerce Strategy
8.1.1.6 “Made in” on Web
8.1.1.7 Customer Engagement Strategy
8.1.2 Social Media Performance of Burberry, Louis Vuitton and Gucci
8.2 Insights on Online Behavior of “Generation Y”
8.2.1 Online Marketing Strategy Analysis
8.2.2 Analytical Results and Evaluation
8.3 Limitations and General Outlook
References
Full Instagram links
Qualitative Research
9 Luxury Fashion and Creativity: Change or Continuity?
Abstract
9.1 Introduction
9.2 The Nature of Luxury
9.3 The Nature of Creativity
9.4 Luxury and Creativity
9.5 Luxury Fashion Retailing: Change and Continuity
9.5.1 Burberry
9.5.2 J. H. Cutler
9.5.3 Change and Continuity
9.6 Conclusion
References
10 Luxury Brands and Social Media in China: New Trends and Development
Abstract
10.1 Introduction
10.2 Luxury Market, Online Social Networks and Digital Marketing Platforms in China
10.2.1 Development of Luxury Market in China
10.2.2 Online Social Networks in China
10.2.3 E-commerce Platforms in China
10.3 Literature Review
10.3.1 Key Motivations of Chinese Young Luxury Consumers
10.3.2 Online Social Networks and Luxury Buying Behaviors
10.4 Methodology
10.5 Results and Discussion
10.5.1 Conception and Motivation of Buying Luxury Goods
10.5.2 Use of Online Social Networks in Luxury Consumption
10.5.3 Key Determinants of Buying Luxury Goods Online
10.5.4 Cross-Border Purchase of Chinese Luxury Consumers
10.6 Conclusion and Future Studies
References
11 Fashion Luxury Brands: Bridging the Gaps Between Cutting-Edge Fashion and Corporate Social Respon
Abstract
11.1 Introduction
11.2 Theoretical Background
11.2.1 Luxury Fashion Brands
11.2.2 Corporate Social Responsibility
11.2.3 Overall Profile of Generation Y
11.3 Methodology
11.4 Findings
11.4.1 CSR as a Critical Factor
11.4.2 Core Factors to Incorporate CSR Practices
11.5 Conclusions and Implications
11.5.1 Theoretical Implications
11.5.2 Managerial Implications
11.5.3 Limitations and Further Research

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