Marketing metrics the manager s guide to measuring marketing performance Bendle

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Marketing metrics the manager s guide to measuring marketing performance Bendle Digital Instant Download

Author(s): Bendle, Neil T.;Farris, Paul W.;Pfeifer, Phillip Edward;Reibstein, David J
ISBN(s): 9780134085968, 0134085965
Edition: 3rd edition
File Details: PDF, 3.79 MB
Year: 2016
Language: English