Shōjo Across Media Exploring Girl Practices in Contemporary Japan 1st edition by Jaqueline Berndt, Kazumi Nagaike, Fusami Ogi 3030014843 9783030014841

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ISBN-10 :  3030014843 

ISBN-13 : 9783030014841

Author:   Jaqueline Berndt, Kazumi Nagaike, Fusami Ogi 

Since the 2000s, the Japanese word shōjo has gained global currency, accompanying the transcultural spread of other popular Japanese media such as manga and anime. The term refers to both a character type specifically, as well as commercial genres marketed to female audiences more generally. Through its diverse chapters this edited collection introduces the two main currents of shōjo research: on the one hand, historical investigations of Japan’s modern girl culture and its representations, informed by Japanese-studies and gender-studies concerns; on the other hand, explorations of the transcultural performativity of shōjo as a crafted concept and affect-prone code, shaped by media studies, genre theory, and fan-culture research. While acknowledging that shōjo has mediated multiple discourses throughout the twentieth century—discourses on Japan and its modernity, consumption and consumerism, non-hegemonic gender, and also technology—this volume shifts the focus to shōjo mediations, stretching from media by and for actual girls, to shōjo as media. As a result, the Japan-derived concept, while still situated, begins to offer possibilities for broader conceptualizations of girlness within the contemporary global digital mediascape.

Shōjo Across Media: Exploring “Girl” Practices in Contemporary Japan 1st Table of contents:

1. Introduction: Shōjo Mediations
Part I. Shōjo Manga
2. Romance of the Taishō Schoolgirl in Shōjo Manga: Here Comes Miss Modern
3. Redefining Shōjo and Shōnen Manga Through Language Patterns
4. Shōjo Manga Beyond Shōjo Manga: The “Female Mode of Address” in Kabukumon
Part II. Shōjo beyond Manga
5. Practicing Shōjo in Japanese New Media and Cyberculture: Analyses of the Cell Phone Novel and Dream Novel
6. The Shōjo in the Rōjo: Fumiko Enchi’s Representation of the Shōjo Who Refused to Grow up
7. Mediating Otome in the Discourse of War Memory: Complexity of Memory-Making Through Postwar Japanese War Films
8. Shōjo in Anime: Beyond the Object of Men’s Desire
Part III. Shōjo Performances
9. A Dream Dress for Girls: Milk, Fashion and Shōjo Identity
10. Sakura ga meijiru—Unlocking the Shōjo Wardrobe: Cosplay, Manga, 2.5D Space
11. Multilayered Performers: The Takarazuka Revue as Media
12. Sounds and Sighs: “Voice Porn” for Women
Part IV. Shōjo Fans
13. From Shōjo to Bangya(ru): Women and Visual Kei
14. Shōjo Fantasies of Inhabiting Cool Japan: Reimagining Fukuoka Through Shōjo and Otome Ideals with Cosplay Tourism
15. Seeking an Alternative: “Male” Shōjo Fans Since the 1970s

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