Strategic Planning Kit For Dummies 3rd Edition by Erica Olsen ISBN 9781394157969

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Product details: 

ISBN 13: 9781394157969

Author: Erica Olsen

 Strategic Planning Kit For Dummies not only teaches you how to build a solid business strategy, but it gives you the tools to do it. Checklists, worksheets, and real-life examples guide you through answering your most pressing questions. Plus, all-new online resources make creating a lasting strategy easier than ever. Build a company vision statement, assess your strategic position, engage your team, and execute your plan―with easy-to-understand instructions and explanations that anyone can follow. This revised edition shows you how to adapt your strategy, plan for the unknown, and stay resilient through all the changes facing today’s businesses. Advice from For Dummies experts will make any business leader’s strategic dreams a reality

Table of contents:

Part 1: Kicking Off Your Strategic Planning Process  

Chapter 1: What Is Strategic Planning Really?  
Chapter 2: Why Strategic Planning Works  
Chapter 3: Getting Set Up for Successful Planning  
Chapter 4: Identifying Your Strategic Issues  

Part 2: Sizing Up Your Current Situation  

Chapter 5: Assessing Your Business and Its Capabilities  
Chapter 6: Seeing Your Business through Your Customers’ Eyes  
Chapter 7: Researching the Market to Find New Customers  
Chapter 8: Identifying Your Opportunities and Threats  

Part 3: Defining Your Core Purpose and Envisioned Future  

Chapter 9: Focusing on What You Do Best  
Chapter 10: Developing Your Mission and Values  
Chapter 11: Envisioning Your North Star  

Part 4: Mapping Your Organization’s Path to the Future  

Chapter 12: Strategizing for Growth and Sustainability  
Chapter 13: Establishing Your Strategic Goals and Roadmap  
Chapter 14: Putting Your Plan into Action with Objectives and Key Results  
Chapter 15: Making Your Plan Measurable  

Part 5: Living and Breathing Your Plan  

Chapter 16: Execute, Execute, Execute: Putting Your Plan to Work  
Chapter 17: Keeping Your Plan Alive with Reviews and Refreshes  
Chapter 18: Scenario Planning: Answering the What Ifs  

Part 6: The Part of Tens  

Chapter 19: Ten Tips to Keep Your Strategic Plan from Hitting the Shelf  
Chapter 20: Ten Tips to Holding Great Strategic Retreats  
Chapter 21: Ten Ways to Maintain Momentum in Your Planning Process  

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Tags: Erica Olsen, Strategic Planning Kit, Dummies