Strategic Scientific and Medical Writing The Road to Success 1st Edition by Pieter Joubert, Silvia Rogers 3662483157 9783662483152

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Product details:

ISBN 10: 3662483157

ISBN 13: 9783662483152

Author: Pieter H. Joubert, Silvia M. Rogers

A document may be based on accurate medical and scientific information, follow guidelines precisely, and be well written in clear and correct language, but may still fail to achieve its objectives. The strategic approach described in this book will help you to turn good medical and scientific writing into successful writing. It describes clearly and concisely how to identify the target audience and the desired outcome, and how to construct key messages for a wide spectrum of documents. Irrespective of your level of expertise and your seniority in the pharmaceutical, regulatory, or academic environment, this book is an essential addition to your supporting library. The authors share with you many years of combined experience in the pharmaceutical and academic environment and in the writing of successful outcome-driven documents.​

Table of contents:

Chapter 1: Introduction

Chapter 2: Written Communication in Drug Development

Chapter 3: Written Communication in Academic Settings

Chapter 4: Language Pitfalls: Native English Speakers

Chapter 5: Language Pitfalls: Nonnative English Speakers

Chapter 6: Scientific Misconduct

Chapter 7: Key Statistical Concepts

Chapter 8: Tables and Graphs

Chapter 9: International Conference on Harmonization (ICH) and Other Guidelines

Chapter 10: The Investigator’s Brochure

Chapter 11: Initiating Clinical Programs (IND and IMPD)

Chapter 12: The Common Technical Document: Overviews and Summary Documents

Chapter 13: Study Protocols and Reports

Chapter 14: Scientific Papers

Chapter 15: Publication Strategy

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Tags: Pieter Joubert, Silvia Rogers, Strategic, Medical