The Business Basics of Building and Managing a Healthcare Practice 1st Edition by Neil Baum,Marc J Kahn ISBN 3030277755 978-3030277758

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Product details:

ISBN 10: 3030277755

ISBN 13: 978-3030277758 

Author: Neil Baum, Marc J. Kahn

 This book is intended to be a roadmap towards a successful practice for medical students, residents, fellows, and doctors. This roadmap focuses on how to build and manage a medical practice, and can be applied regardless if the reader is employed, joins a small group, or if they are a doctor who decides to start their own practice. Part I covers the basic business concepts that every physician needs to know. Chapters emphasize the benefits that accrue to a physician who understands the basics of business. Part II provides a guide for doctors who are beginning a medical practice. The chapters define the various options for doctors’ employment such as solo practice, group practice, and academic medicine. The section also includes the process of negotiating contracts, identifying the advisers who help physicians become successful, and secure within their field and practice. The final part emphasizes strategies on how to build and grow a successful practice by covering topics such as hiring staff, employee motivation, creating a brand, gaining recognition, online reputation and presence, crisis management, integrating new technology, and work/life balance.

The Business Basics of Building and Managing a Healthcare Practice serves as a valuable resource that helps doctors make a difference in the lives of their patients, as well as help them make good financial decisions.

Table of contents: 

Part I: Basic Business Concepts and Principles

• Chapter 1: Why Doctors Need to Consider Medicine a Business

• Chapter 2: Time Value of Money, or What Is the Real Financial Value of an Opportunity?

• Chapter 3: Basic Accounting and Interpretation of Financial Statements

• Chapter 4: Revenue Cycle Management

• Chapter 5: Contracts and Negotiation

• Chapter 6: Entrepreneurship and Formulating Business Plans

• Chapter 7: Managing People

• Chapter 8: Basic Personal Finance and Investing

• Chapter 9: Organized Medicine

Part II: Your First Job

• Chapter 10: Transition from Training to Practice

• Chapter 11: Managing Student Debt

• Chapter 12: MIPS, MACRA, and Payment Models

• Chapter 13: Obtaining and Maintaining Referrals from Other Physicians

• Chapter 14: Branding Your Medical Practice: How to Make Your Practice Distinctive and Unique

• Chapter 15: Legal Considerations in Hiring and Firing of Nonphysician Staff

• Chapter 16: Malpractice

• Chapter 17: The Role of Mid-level Providers

• Chapter 18: Use of Technology

• Chapter 19: Academic Practice

Part III: Growing a Practice

• Chapter 20: Gaining Recognition in the Community

• Chapter 21: Internet and Social Media Marketing

• Chapter 22: Crisis Management

• Chapter 23: Physician Burnout: Don’t Get Caught in the Flame

• Chapter 24: “Divorcing” Your Business Partners

• Chapter 25: Life-Work Equilibrium

• Chapter 26: The Future of Medicine: The Past Cannot Be Changed. The Future Is in Your Power

• Chapter 27: Conclusion and Five Essential Metrics You Need to Know

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