The Lobbying Strategy Handbook 10 Steps to Advancing Any Cause Effectively 2nd Edition by Pat Libby – Ebook PDF Instant Download/DeliveryISBN: 0197530214, 9780197530214
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Product details:
ISBN-10 : 0197530214
ISBN-13 : 9780197530214
Author: Pat Libby
The Lobbying Strategy Handbook demonstrates how those who are passionate about a cause can successfully advocate at the state and local level. Pat Libby’s 10-step strategic model walks the reader through the essential elements of conducting a lobbying campaign from start to finish. This framework is illustrated by four case studies – and accompanying campaign materials – that show how groups of real students successfully used the 10-step model to pass significant laws. The 10-step model is bracketed by an explanation of how to effectively use technology in lobbying campaigns, and guidance about what to do once a bill has passed. Undergraduate, graduate students, and anyone interested in making a difference, can use the book to guide them in creating and conducting a grassroots campaign from start to finish.
The Lobbying Strategy Handbook 10 Steps to Advancing Any Cause Effectively 2nd Table of contents:
Chapter 1 Lobbying and Advocacy: What Does It Mean, and Why Should You Do It?
Why Should Nonprofits Engage in Lobbying?
What Does the Literature Say About Nonprofits and Lobbying?
What Are Some Examples of Important Rights Established Through the Advocacy Efforts of Nonprofits and Concerned Citizens?
What Are Some More Recent Examples?
What Is the Difference Between Advocacy and Lobbying?
Chapter Questions
Chapter 2 The Rules of Engagement
Introduction and Definitions
The Regs
Funding Advocacy Campaigns
Lobbying Disclosure Laws
Other Tax Structures
Election-Related Activities
Chapter Questions
Chapter 3 The Mosh Pit of Government Budgeting: Understanding How It Works at the Federal, State, and Local Levels
Why Is Public Policy Inextricably Linked to Money?
We the People and Wagner’s Law: How Do Those Things Drive Federal Income and Expenses?
What Are the Big Three?
What’s All the Fuss About Balanced Budgets and Government Debt?
How Do State Budgets Operate?
TEL Me About Balanced Budgets
Show Me The Money
How Do Things Work on the Local Level?
Two Types of Budgets
What About Government Waste?
Chapter Questions
Chapter 4 Making Law: The Confession of an Erstwhile Legislator
How Are State Legislatures Similar and Different?
What Power Do Legislators Have? How Are District Lines Drawn?
Can’t Citizens Make Law Through the Ballot?
How Do Elections Work? What Are Term Limits?
Opening Day: The Legislature Organizes
January: The Work Begins, Sort Of
Assembly Bill 411 Is Introduced
The Art of the Committee
Presenting the Bill to the Assembly
Negotiations: A Key to Legislative Success
The Path Through the Senate
The Final Steps
Some Thoughts on Helping Your Bill Become Law
Chapter Questions
Chapter 5 Ten Common Elements of Successful Lobbying Campaigns: Steps 1 to 3
Identify the Issue: How It’s Done
The Exception to the Rule: People Power Versus Purse Strings
Identify the Issue: How The Students Did It
Research the Issue: How It’s Done
Stick to the Facts
Has Anyone Done This Before?
Doing Your Own Research
Putting a Face on it
Research the Issue: How The Students Did It
Create a Fact Sheet: How It’s Done
Create a Fact Sheet: How The Students Did It
Chapter Questions
Chapter 6 Ten Common Elements of Successful Lobbying Campaigns: Steps 4 to 7
“Brand” the Issue: How It’s Done
“Brand” the Issue: How The Students Did It
Map Out Supporters and Detractors: How It’s Done
Think Beyond the Usual Suspects
Mapping the Legislature
Map Out Supporters and Detractors: How The Students Did It
Form a Coalition: How It’s Done
Divide and Conquer
Develop Educational Materials: How It’s Done
The Medium is the Message
Chapter Questions
Chapter 7 Ten Common Elements of Successful Lobbying Campaigns: Steps 8 to 10
Launch a Media Campaign: How It’s Done
Launch a Media Campaign: How The Students Did It
Approach Elected Officials: How It’s Done
Playing Committee Bingo
Getting an Appointment
It’s Show Time!
Catching Flies with Honey
Approach Elected Officials: How The Students Did It
Monitor Progress on The Issue: How It’s Done
What If It Doesn’t Go As Planned?
Monitor Progress on The Issue: How The Students Did It
The List That’s Not a List
Chapter Questions
Chapter 8 Case Study #2: The K.I.D.S. Coalition—Protecting Innocence in the Digital Age
Step 1: Identify an Issue
Step 2: Research the Issue
Step 3: Create a Fact Sheet
Step 4: Brand the Issue
Step 5: Map Out Possible Supporters and Detractors
Step 6: Build a Coalition
Step 7: Develop Educational Materials
Step 8: Launch a Media Campaign
Step 9: Approach Elected Officials
Step 10: Monitor Progress on the Issue
Chapter Questions
Chapter 9 Case Study #3: REACH
Step 1: Identify an Issue
Step 2: Research the Issue
Steps 3/4: Create a Fact Sheet/“Brand” the Issue
Step 5: Map Out Possible Supporters and Detractors
Step 6: Form a Coalition
Step 7: Develop Educational Materials
Chapter Questions
Appendix
Chapter 10 Case Study #3 Continued: REACH the Final Steps!
Step 9: Approach Elected Officials
Author, Author!
Step 8: Launch a Media Campaign
Chapter Questions
Chapter 11 Case Study #4: The 10 Steps Strike Again! Breaking the Tire Cycle—A Campaign With International Impact
Step 1: Identify an Issue
Step 2: Research the Issue
Step 3: Create a Fact Sheet
Step 4: “Brand” the Issue
Step 5: Map Out Possible Supporters and Detractors
Step 6: Form a Coalition
Step 7: Develop Educational Materials
Step 8: Launch a Media Campaign
Step 9: Approach Elected Officials
Step 10: Monitor Progress on the Issue
Chapter Questions
Chapter 12 Fighting for Justice in Cyberspace: The Changing Role of Technology in Advocacy
Technology and Advocacy
Building Skills for Electronic Advocacy Practice
The Four Processes
Involving Technology in Your Strategy
Technology
The Future
Chapter Questions
Chapter 13 So Now You Have a Law: What Do You Do With It? Monitoring Progress on the Issue
Fighting Repeal
Funding
The Regulatory Process
Litigation
Oversight
Conclusion
Chapter Questions
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